German Innovation. Premium Performance. Now Available at Old Master Products.
At Old Master Products, we’re committed to providing flooring professionals with the industry’s most trusted products, tools, and solutions. That’s why we’re excited to announce the addition of Berger-Seidle products to our growing portfolio of premium wood flooring finishes, sealers, and specialty products.
Berger-Seidle Products Deliver Nearly 100 Years of Innovation
For nearly a century, Berger-Seidle has been setting the standard for wood floor finishing technology. Founded in Germany in 1926, the company has earned a worldwide reputation for innovation, quality, and environmental responsibility. Today, Berger-Seidle is recognized as one of the global leaders in wood floor finishing, offering complete systems designed to deliver exceptional performance from installation through long-term maintenance.
As a fourth-generation family-owned company, Berger-Seidle continues to invest heavily in research, development, and customer education. Their commitment to innovation has earned numerous industry awards, including recognition as one of Germany’s “TOP 100 Innovators.” Under the leadership of Managing Partner and Chairman Markus M. Adam, the company remains focused on delivering cutting-edge solutions while maintaining the values and craftsmanship that have defined the Berger-Seidle name for generations.
What makes Berger-Seidle unique is its system-based approach. From sealers and finishes to care products and specialty solutions, every product is engineered to work together seamlessly, giving flooring professionals confidence in every project.
Premium Solutions for Every Job
Old Master Products will now stock a selection of Berger-Seidle’s most trusted and sought-after products, including:
A dependable waterborne finish that delivers excellent performance and workability while maintaining an outstanding value for everyday residential projects.
A specialized reactive stain designed to neutralize unwanted pink and red tones in many wood species, helping professionals achieve cleaner, more consistent color results.
A premium two-component finish that creates a beautiful ultra-matte, untreated wood appearance while providing exceptional durability and allowing floors to return to service in as little as 24 hours.
A contractor favorite for fast-paced projects, offering outstanding durability, ceramic-enhanced protection, and the ability to handle challenging renovation environments with confidence.
A versatile water-based sealer designed to reduce sidebonding while providing a natural appearance and balanced grain enhancement.
A commercial-grade finish engineered for maximum durability, chemical resistance, and environmental responsibility, delivering exceptional performance without traditional hazard labeling concerns.
Meet Carlos Campuzano and Learn More About Berger-Seidle
To celebrate the launch of Berger-Seidle at Old Master Products, we will be hosting a series of in-branch events featuring Berger-Seidle representative Carlos Campuzano.
A Los Angeles native with 25 years of experience in the flooring industry, Carlos brings extensive knowledge of wood flooring, finishing systems, and jobsite best practices. These events will provide flooring professionals with the opportunity to meet Carlos in person, ask technical questions, learn about Berger-Seidle’s innovative product lineup, and gain valuable insights that can help improve project results.
Whether you’re already familiar with Berger-Seidle or looking to explore new finishing solutions, these events are a great opportunity to connect directly with an industry expert and see what makes Berger-Seidle one of the most respected names in wood floor finishing.
Upcoming Events at Old Master Products
Robertson Branch
June 23, 2026
Time: 11AM – 3PM
3351 S. Robertson Blvd.
Los Angeles, CA 90034
Van Nuys Branch
June 24, 2026
Time: 11AM – 3PM
7751 Hayvenhurst Avenue
Van Nuys, CA 91406
Glendale Branch
June 25, 2026
Time: 11AM – 3PM
617 Ruberta Ave.
Glendale, CA 91201
Additional event details will be announced soon.
A Commitment to Quality
The addition of Berger-Seidle reflects our ongoing commitment to bringing the best flooring products from around the world to our customers. By pairing world-class German manufacturing with local expertise and support, we’re giving contractors access to products that deliver exceptional performance, durability, and reliability.
We invite flooring contractors, retailers, and industry professionals to visit their nearest Old Master Products location, explore the Berger-Seidle lineup, and join us at one of our upcoming events to meet Carlos Campuzano and learn more about these industry-leading finishing solutions.
For more information, contact your Old Master Products representative or visit one of our branch locations today.
